Privacy Policy

Last Updated:  01/06/2026

At alvea, your privacy matters to us. This Privacy Policy explains how we collect, use, store, share, and protect your personal information when you visit our website, place an order, contact us, subscribe to our marketing, or interact with our brand.

By using our website or purchasing from alvea, you agree to the practices described in this Privacy Policy.

1. About This Privacy Policy

This Privacy Policy applies to personal information collected through the alvea website, online store, customer support channels, marketing forms, advertisements, and related services.

Throughout this Privacy Policy, “alvea,” “we,” “us,” and “our” refer to alvea. “You” and “your” refer to customers, visitors, and users of our website.

2. Information We Collect

We may collect the following types of information from you:

Personal Information

When you place an order, create an account, contact us, or subscribe to our emails or messages, we may collect:

• Full name

• Email address

• Phone number

• Billing address

• Shipping address

• Order details

• Payment confirmation details

• Customer support messages

• Product preferences

• Marketing preferences

Payment Information

Payments are processed through secure third-party payment providers. We do not directly store your full credit card, debit card, UPI, wallet, or banking details on our own systems.

Your payment provider may collect and process payment details according to its own privacy policy and security practices.

Website and Device Information

When you visit our website, we may automatically collect certain information, such as:

• IP address

• Browser type

• Device type

• Operating system

• Pages viewed

• Time spent on the website

• Referring website or ad source

• Approximate location

• Cookies and similar tracking data

Marketing and Advertising Information

If you interact with our ads, emails, SMS campaigns, social media pages, or promotions, we may collect information such as:

• Email engagement

• Ad clicks

• Website visits from campaigns

• Products viewed

• Cart activity

• Purchase behavior

• Communication preferences

3. How We Use Your Information

We use your information to operate our store, provide customer service, and improve your shopping experience.

We may use your information to:

• Process and fulfill orders

• Confirm payments

• Ship products

• Send order updates and delivery notifications

• Respond to customer support requests

• Handle returns, refunds, and complaints

• Improve our website, products, and services

• Personalize your shopping experience

• Send marketing emails, SMS, or promotional messages, where permitted

• Show relevant ads and offers

• Detect fraud, misuse, or unauthorized activity

• Comply with legal, tax, accounting, and regulatory obligations

4. Cookies and Tracking Technologies

We use cookies and similar technologies to improve website performance, remember your preferences, understand customer behavior, and support advertising.

Cookies may help us:

• Keep items in your cart

• Remember your preferences

• Analyze website traffic

• Improve website speed and functionality

• Understand which products and pages are popular

• Measure advertising performance

• Retarget visitors with relevant ads

You can manage or disable cookies through your browser settings. However, some parts of our website may not work properly if cookies are disabled.

Where required by law, we may ask for your consent before using certain cookies or tracking technologies.

5. Email, SMS, and Marketing Communications

If you sign up for our newsletter, place an order, or opt in to marketing, we may send you emails, SMS messages, or other communications about:

• Product launches

• Offers and discounts

• Skincare tips

• Cart reminders

• Order updates

• Brand announcements

You can unsubscribe from marketing emails at any time by clicking the unsubscribe link in our emails. For SMS messages, you may opt out by following the instructions provided in the message.

Even if you unsubscribe from marketing, we may still send you important transactional messages related to your orders, payments, deliveries, returns, or account.

6. Sharing Your Information

We do not sell your personal information.

We may share your information with trusted third parties who help us run our business, including:

• Ecommerce platform providers

• Payment processors

• Shipping and delivery partners

• Warehousing and fulfillment partners

• Email and SMS marketing providers

• Advertising platforms

• Analytics providers

• Customer support tools

• Fraud prevention and security providers

• Legal, tax, accounting, or compliance advisors

These third parties may only access the information needed to perform their services, and they are expected to protect your information.

We may also share information if required to comply with law, regulation, legal process, court order, government request, fraud investigation, or to protect the rights, safety, and security of alvea, our customers, or others.

7. Third-Party Services

Our website may use third-party services such as ecommerce platforms, payment gateways, shipping partners, analytics tools, advertising networks, and social media platforms.

These third-party services may collect and process your information according to their own privacy policies. We are not responsible for the privacy practices of third-party websites, platforms, or services.

If you click a third-party link or interact with a third-party platform, we recommend reviewing its privacy policy.

8. Advertising and Retargeting

We may use advertising tools such as Meta/Facebook, Instagram, Google, TikTok, Pinterest, or other platforms to show relevant ads to customers and website visitors.

These platforms may use cookies, pixels, tags, or similar technologies to understand your interactions with our website and ads.

This helps us:

• Measure ad performance

• Understand customer interest

• Show relevant product ads

• Retarget visitors who viewed products or added items to cart

• Improve our marketing campaigns

You can manage ad preferences through your browser settings and through the privacy settings of the relevant advertising platforms.

9. Data Retention

We keep your personal information only for as long as necessary for the purposes described in this Privacy Policy.

This may include keeping information to:

• Fulfill orders

• Provide customer support

• Process returns and refunds

• Maintain business records

• Prevent fraud

• Resolve disputes

• Comply with legal, tax, accounting, or regulatory obligations

When personal information is no longer needed, we will delete, anonymize, or securely store it in accordance with applicable law.

10. Data Security

We take reasonable steps to protect your personal information from unauthorized access, loss, misuse, alteration, or disclosure.

However, no method of online transmission or electronic storage is completely secure. While we work to protect your information, we cannot guarantee absolute security.

You are responsible for keeping your account login details private and secure.

11. Your Privacy Rights

Depending on your location and applicable law, you may have rights regarding your personal information, including the right to:

• Access the personal information we hold about you

• Correct inaccurate or incomplete information

• Request deletion of your personal information

• Withdraw consent for certain processing activities

• Opt out of marketing communications

• Ask how your information is used or shared

• Raise a privacy-related complaint

To make a privacy request, please contact us at support@alveapatch.online.

We may need to verify your identity before processing certain requests.

12. Children’s Privacy

Our website and products are not intended for children under the age required by applicable law.

We do not knowingly collect personal information from children without appropriate consent. If you believe a child has provided us with personal information, please contact us at support@alveapatch.online and we will take appropriate steps to review and delete the information if required.

13. International Data Transfers

Some of our service providers may process or store information in countries outside your country of residence.

By using our website and services, you understand that your information may be transferred to and processed in other countries where privacy laws may differ from those in your location.

We take reasonable steps to ensure that personal information is handled securely and in accordance with this Privacy Policy.

14. Order and Transactional Communications

When you place an order, we may contact you regarding:

• Order confirmation

• Payment confirmation

• Shipping updates

• Delivery status

• Return or refund updates

• Customer support issues

• Important account or service notices

These communications are necessary to complete your purchase and provide customer support. You may not be able to opt out of essential transactional messages.

15. User-Generated Content

If you submit a review, testimonial, image, video, social media tag, or other content related to alvea, we may use that content for marketing, advertising, social media, website, and promotional purposes.

Please do not submit content that includes personal information you do not want made public.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business, website, services, legal requirements, or privacy practices.

Any updates will be posted on this page with a new “Last Updated” date.

Your continued use of our website after updates are posted means you accept the revised Privacy Policy.

17. Contact Us

If you have any questions, requests, or concerns about this Privacy Policy or how your personal information is handled, please contact us at:

alvea
Email: support@alveapatch.online
Business Name: Alvea
Business Address:  India. 

For privacy-related requests, please use the subject line: Privacy Request.